Connect is the brand new IBM conference for business leaders, focusing on Social Business.

With an admission fee of $995 and a full 48-hour program (the Lotusphere welcome reception on Sunday, full day on Monday including OGS and evening event, the another keynote and closing session on Tuesday), this looks to be an excellent way to engage those who need to understand Social Business without the technical and Notes/Domino bias of the Lotusphere event. It has often been difficult to justify a trip to Lotusphere to C-level or Director-level executives and managers in the past, Connect may be the first time that this is an easier business case than for the administrators and developers!
All the details are on the Connect 2012 site.

Introducing IBM Connect 2012. Business at the speed of expertise.I'm really looking forward to Connect 2012. As the successor to the Social Software Symposium that was held alongside Lotusphere 2011, but with a much wider agenda and higher profile, it promises to build on the technical foundations of Lotusphere by providing more business-focused content for those focused on Social Business rather than the traditional Lotus collaboration platforms.
Announcing a new, two-day conference for forward-thinking business leaders who turn the opportunity that comes from becoming a social business into measurable business success.
Taking place alongside Lotusphere 2012, this unique conference showcases the strategic value and tangible impact that being social can have on your business and how social business solutions and collaboration concepts can deliver real return on investment.
Through sessions led by industry and IBM leaders, dialogue, and idea sharing, we discuss the why, what, and how of using social, mobile, and cloud technologies to meet common business challenges and to enable people to improve their business performance.
Whether you're a business-minded technologist or a technology-minded business leader, there's something at IBM Connect 2012 for you.
Register now for IBM Connect 2012
Registration fee includes access to IBM Connect 2012 keynotes and breakout sessions, dining, a Solutions Center, and two exclusive evening events.
With an admission fee of $995 and a full 48-hour program (the Lotusphere welcome reception on Sunday, full day on Monday including OGS and evening event, the another keynote and closing session on Tuesday), this looks to be an excellent way to engage those who need to understand Social Business without the technical and Notes/Domino bias of the Lotusphere event. It has often been difficult to justify a trip to Lotusphere to C-level or Director-level executives and managers in the past, Connect may be the first time that this is an easier business case than for the administrators and developers!
All the details are on the Connect 2012 site.


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